At Serravalle Designer Outlet, get ready for the Fashion Festival coming back with a bang, promising an amazing experience for fashion lovers and deal seekers. Mark your calendars for Sunday, April 7th, for a shopping excursion not only to Serravalle, but also at all of McArthurGlen’s top centers in Barberino, Castel Romano, La Reggia, and Noventa di Piave. Prepare for a day full of fun, starting at 9:00 AM and going on until 8:00 PM, offering plenty of activities and, of course, unmatched shopping opportunities.


A Fashionista’s Paradise: High fashion at low prices
Step into the world of fashion and luxury at Serravalle Designer Outlet where you can explore over a hundred top brands showcasing their latest spring-summer collections. Get ready to be amazed by iconic pieces at amazing discounts of up to 70% off the outlet price. The Fashion Festival promises a unique shopping experience with stylish clothing and fabulous accessories, offering unbeatable savings.
Beyond Shopping: Immersive Entertainment
But the Fashion Festival is not just about getting great deals – it’s also about style, creativity, and entertainment. Get ready to be amazed by a variety of performances and activities meant to enchant visitors of all ages. Enjoy live music from the talented band Surfin’ Claire and The Whisky Rockers, or dance to a dynamic DJ set during the aperitif hour.
For the kids, there will be fun activities like face painting and caricature drawings. You can also enjoy yummy treats from food trucks, such as candy, lollipops, popcorn, and cotton candy. While you’re there, you’ll find lots of exciting surprises like free gifts and themed items, making your visit really magical.
An Immersive Experience: Transforming Serravalle Designer Outlet
Prepare to be taken to a place where shopping goes beyond just buying things and becomes an exciting journey of exploration and joy. The lively streets of Serravalle Designer Outlet will turn into a colorful scene with performers, musicians, and welcoming hosts everywhere.
Venture into Serravalle Designer Outlet and get ready for an exciting journey beyond just shopping. The lively streets are filled with performers, musicians, and friendly hosts, creating a vibrant and immersive experience. Everywhere you look, there’s a sense of adventure and joy, making each visit a unique and enchanting adventure.
But that’s not all—get ready to see unicorns and dinosaurs while you’re there, making your shopping experience even more magical. Whether you’re checking out the latest fashion trends or just enjoying the fun atmosphere, every moment at the Fashion Festival will be an exciting experience.
Unlocking Exclusive Promotions
As you navigate the labyrinthine alleys of Serravalle Designer Outlet, prepare to be enchanted by a treasure trove of exclusive promotions and irresistible discounts. During the Fashion Festival, savvy shoppers can indulge in savings of up to 70% off the outlet price on a vast selection of apparel, accessories, and beauty products. From stylish outerwear to trendy handbags, from sleek sneakers to dazzling jewelry, the possibilities are endless.
For a comprehensive list of participating brands and featured products, visit our website at mcarthurglen.it/serravalle, where you’ll find all the information you need to plan your ultimate shopping spree. With such incredible deals waiting to be discovered, there’s never been a better time to indulge your passion for fashion at Serravalle Designer Outlet.
The Fashion Festival at Serravalle Designer Outlet promises an unparalleled fusion of style, savings, and entertainment. Whether you’re a dedicated fashionista seeking the latest trends or a family looking for a fun-filled day out, this event offers something for everyone. So mark your calendars, gather your loved ones, and prepare to embark on a shopping adventure like no other. With exclusive promotions, immersive experiences, and unforgettable memories awaiting you, the Fashion Festival is an event not to be missed.
Join in the fun and celebrate the magic of fashion and revel in the excitement of the season’s hottest trends. See you there!

Serravalle Designer Outlet
For fashion lovers looking for good deals, head to the Serravalle Designer Outlet outside the city center. There are over 230 stores offering up to 70% off on designer brands. The outlet has a beautiful setting and offers a wide variety of brands, making it a top choice for savvy shoppers who want to enjoy a guilt-free retail therapy.
Whether you’re a seasoned fashionista or simply seeking a new addition to your wardrobe, Milan’s shopping scene is sure to captivate your senses and leave you with a lasting memory of style, beauty, and Italian craftsmanship.
Get to Serravalle Designer Outlet from Milan or Turin by car, shuttle bus or private luxury van service.
Take advantage of this renowned shopping destination with discounts of up to 70% at over 230 luxury brand stores. Further discounts with tax free, cash refunds are available for UK and non-EU residents.
Serravalle Designer Outlet
Address: Via della Moda 1
Serravalle Scrivia 15069
Tel. +39 0143 609000
mcarthurglen.com
Please note that specific event details and promotions are subject to change. For the latest updates and information, please visit mcarthurglen.it/serravalle.
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