In the charming surroundings of Lake Como, the newly opened Pasticceria Martesana introduces a touch of Milanese sophistication to one of Italy’s most luxurious destinations. This expansion by the historic pastry brand marks an important moment, blending tradition with modern flair in a region known for its elegance and refined tastes.
Photo: Vincenzo Santoro founder Pasticceria Martesana by Marta Bellu
A Legacy of Excellence Continues
Pasticceria Martesana, established in 1966 by Vincenzo Santoro in Milan, has earned a reputation for its exquisite pastries, cakes, and confections. The brand, which generates nearly 7 million euros in annual revenue, is celebrated for its dedication to quality and attention to detail. Over the years, it has become a symbol of Milanese patisserie, renowned for its creativity and craftsmanship.
The new location in the heart of Como, specifically in Piazza Volta, extends Pasticceria Martesanaâs reach, offering its renowned creations to both locals and the many visitors who come to Lake Como for its beauty and luxurious ambiance.
Tradition Meets Innovation
The Como branch of Pasticceria Martesana is more than just a replica of its Milanese counterparts; it introduces fresh offerings tailored to its new environment. The shop, designed with the elegance that reflects the brandâs heritage, features a selection of classic Martesana treats, such as the signature “Martesana” cake, alongside new pastries inspired by local flavors and ingredients.
The menu showcases the patisserieâs commitment to quality and creativity. From perfectly baked croissants to intricately designed cakes, each item is a masterpiece. Guests can expect a culinary experience that combines traditional Milanese pastry techniques with the fresh tastes of the Lake Como region, offering something truly special.
A New Luxury Destination
Pasticceria Martesana’s opening adds to Lake Comoâs reputation as a premier destination for luxury and fine living. The patisserie is set to become a popular spot, not only for its delicious offerings but also for the experience it provides. Whether enjoying a cappuccino with a pastry in the stylish interior or taking away a beautifully packaged cake to savor by the lake, visitors will find that Martesanaâs Como location enhances the appeal of this renowned area.
This expansion is a natural step for a brand that has always celebrated the art of living well. As it continues to grow, Pasticceria Martesana remains a beacon of Italian pastry excellence, now offering its delights in the beautiful setting of Lake Como.
Martesana has five locations in Milan; Via Cagliero, Via Paolo Sarpi, Piazza SantâAgostino, Mercato Centrale and Porta Romana and now one in Como in Piazza Volta.
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